MDS Launches #DitchTheDesk Campaign to Tackle Labour Shortage Suggestions in DEFRA Report
MDS has launched a new exciting #DITCHTHEDESK campaign to tackle the issues raised in the recent independent review of labour shortages in the food supply chain.
Urging collaborative efforts between industry, education and Government to elevate the sector’s appeal to future workers, the report writes: “To reduce recruitment challenges and promote opportunities available in the food supply chain in England, we recommend implementing a comprehensive strategy to improve awareness of the opportunities in the sector.”
#DITCHTHEDESK aims to address the challenges highlighted in the report and collaboratively elevate the sector’s appeal to future workers. By combining viral videos, impactful visuals, and educational content, MDS aims to engage the next generation of future leaders on their preferred social platforms. The campaign seeks to lift the cover on the industry and emphasise the numerous benefits of pursuing an impactful and purposeful career in agri-food.
By leveraging the exciting campaign that appeals to the career wants and needs of 18-24-year-olds like meaning and impact, MDS aims to raise awareness, challenge misconceptions, highlight the benefits of a purposeful career in agri-food and inspire future food heroes who will contribute to the sustainable growth and success of the industry. Together, we can transform the perception of the food supply chain and create a workforce that is passionate, skilled, and ready to make a positive impact.
Find out more about the campaign below and email email@example.com to learn more or get involved.
Are you tired of the monotonous grind and seeking a purposeful career that makes a tangible impact on the world?
Do you dream of breaking free from the ordinary and embracing a wilder side? Look no further! We invite you to join the #DitchTheDesk movement and embark on a journey to reshape the very fabric of our planet with a fulfilling career in the agri-food and fresh produce supply chain.
#DitchTheDesk for Purpose
By joining the #DitchTheDesk movement, you become part of a collective effort to transform the food and ag industry. With a career in agri-food and fresh produce, you will have a tangible impact on sustainability, food security, and the health of our planet. Your work will contribute to building a brighter and more sustainable future for future generations.
#DitchTheDesk for Innovation
If you think the agri-food sector is all about farming and harvesting, think again! Agri-food is in the midst of a revolution, embracing cutting-edge technology and innovation. From vertical farming and precision agriculture to sustainable packaging solutions and alternative protein sources, there’s no shortage of exciting advancements to explore.
#DitchTheDesk for Variety
With roles to suit any unique interests, skills and talents, the agri-food sector has a place for everyone. Whether you’re dreaming of becoming a tech disruptor, marketing maven, food entrepreneur or growing innovator, there’s a role waiting for you to excel. Our industry is looking for collaborative problem solvers to help tackle global agri-food challenges impacting the economy, environment and politics of tomorrow. The possibilities are endless, and no two days are EVER the same in the fast-paced and challenging world of agri-food. Forget about being stuck behind a desk, day in and day out; in this industry, you’ll have the opportunity to get your hands dirty, quite literally. Think field visits, farm trials, product development, supply chain management; you’ll have the chance to get hands-on experience with real responsibility that will inspire you. You’ll gain valuable skills, problem-solving abilities, and a deep understanding of the entire food ecosystem.
#DitchTheDesk for Collaboration
Unlike most sectors, agri-food is one of the most collaborative sectors in the world. In such an interconnected supply chain, businesses have to work together to support one another and help the industry grow. You’ll collaborate with experts from diverse backgrounds, engage with international organisations, and contribute to solving global challenges. Your network will expand far beyond borders, opening doors to exciting career prospects worldwide.
Join the #DitchTheDesk Revolution
By joining the #DitchTheDesk movement, you become part of a collective effort to transform the food and ag industry. Your work will contribute to building a brighter and more sustainable future for generations to come. So what are you waiting for? Find out more about the endless career opportunities, and take a look at our dedicated careers platform TODAY.